Know what's on the shelf.
Stock per product and variant, counted down with every order and up with every delivery. Ally tells you before something runs out.
RoadmapOrders and stock aren't open to merchants yet.

Example shop
One count behind everything you sell
Inventory is how many of each thing you have, where it is, and how many are already promised to customers.
In FaStart that count is one record for every place you sell, so a sale anywhere changes it everywhere.
What inventory keeps track of
Each size and colour has its own on hand, set aside, available and on the way, so the blue M can run out on its own.
Set a threshold for each product and see what's running low before a customer does.
Recounts, returns and transfers each leave a line saying who made them and why.
An order sets its items aside the moment it's placed, and a cancellation puts them back on the shelf.
Order from your supplier inside FaStart, then count the delivery in once and the stock goes up.
Keep a count per location, a shop, a storeroom or a warehouse, and move stock between them with a transfer.
Your marketplace listings take from the same stock as your store, so the last one can't be sold twice.
What you sell in person comes off the same shelf count as your online orders.
When something sells faster than usual, Ally proposes the purchase order and waits for your OK.


Four numbers per variant
Each size and colour has its own on hand, set aside, available and on the way, so the blue M can run out on its own.

Low-stock alerts
Set a threshold for each product and see what's running low before a customer does.

Every change on record
RoadmapRecounts, returns and transfers each leave a line saying who made them and why.

Orders hold their items
An order sets its items aside the moment it's placed, and a cancellation puts them back on the shelf.

Purchase orders
Order from your supplier inside FaStart, then count the delivery in once and the stock goes up.

More than one place
Keep a count per location, a shop, a storeroom or a warehouse, and move stock between them with a transfer.

Marketplaces sell from the same count
RoadmapYour marketplace listings take from the same stock as your store, so the last one can't be sold twice.

The counter too
RoadmapWhat you sell in person comes off the same shelf count as your online orders.

Ally drafts the reorder
RoadmapWhen something sells faster than usual, Ally proposes the purchase order and waits for your OK.
One variant, four numbers
A Tuesday at Ladd's, Portland: the rose serum, 30 ml.
| Rose serum, 30 ml | Bottles |
|---|---|
| On the shelf (on hand) | 46 |
| Set aside for six open orders | 6 |
| Available to sell: 46 minus 6 | 40 |
| On the way, due Thursday | 40 |
| Low-stock threshold | 12 |
Example figures from a sample shop, not a real one.
Ally sees it coming.
When a product sells faster than usual, Ally proposes the reorder before the shelf is empty.
Ladd's, Portland
The rose serum is selling twice as fast this week and will run out by Friday. Reorder 40 bottles?
From delivery to doorstep
- 01Stock comes inCount a supplier's delivery in once, against its purchase order, and every channel sees the new number.
- 02Orders set it asideEach order holds its items the moment it's placed, so two customers never buy the last one.
- 03Ally watches the shelfLow stock becomes a reorder proposal, with how fast it's selling and when it will run out.

Label your shelf today
Make a barcode for each variant and print it for the shelf.
Runs in your browser. Nothing you type is sent anywhere.
Open the barcode generatorQuestions about inventory
What's the difference between on hand and available?
What is a purchase order?
Can I keep stock in more than one place?
Do my marketplaces sell from the same stock?
What does it cost?
Where to go next
GuideProduct pages that answer the buyer's questionsSizes, variants and what a buyer needs to see before paying.
GuideShipping and returns a small shop can keepWhat comes back, and how it goes back on the shelf.
GuideStore plus marketplaceWhy one count across your store and marketplaces beats either alone.
Works withYour dashboardWhat's running low, the moment you open it.
Works withWays to sellOne count across your store and every channel.
Works withAutomationReorders Ally drafts and waits for your yes.
Never sell what you don't have.
One count for every channel.
